We got this watch for our 5 year old daughter. She is on the smaller side of an average 5 year old for reference.She needs to use the first notch on the watch to keep it tight on her wrist. So there is tons of room for her to expand as she grows.The material is a very soft silicone. So it didn't bother her at all.The color is vibrant on both the watch itself and the display.Setting it up is pretty easy, but you'll want an adult to do that. There are even adult only features you can set up if you want.Likes:Games, Music, Steps and Camera are the favorite things for my daughter to use this watch for.She dances along with the music on it.The games are simple and easy for her to pick up on.Steps are fun to track. She will track them along with us. Definitely not an adult and official type tracker, but it is fun.Dislikes:The notification sounds. I wish you could just mute those but I believe the volume on the watch is for everything.Scrolling seems to just change the watch scenes. I wish there was a way to lock that down. There may be but we just need more time with it.Also dislike that you have to pry open the charge port, but I suppose it is good to protect that.